Bayan College
 BA Study Plan, Advertising Major:
General Education Requirement Courses (42 Credit Hours)
3
Prerequisite
English Composition I
ENGL 104
1
 
3
ENGL 104
English Composition II
ENGL 105
2
3
 
Fundamentals of Speech Communication Interpersonal Skills
COM 114 or
COM 501
3
3
 
Statistics & Contemporary Life
STAT 130
4
3
 
Introduction to Life Science
Introduction to Communication
SCI 114 or
COM 101
5
3
 
Advanced Computer Utilization
CIS 304
6
 
3
 
Introduction to Sociology
Introduction to Cultural Anthropology
SOC 100 or
ANTH 105
7
3
 
Elementary Psychology
PSY 120
8
 
 
 
3
 
The History of Philosophy
Critical Thinking
Ethics of the Professions
Introduction to Research Methods
PHIL 101 or
PHIL 120 or
PHIL 324 or
COM 100
9
3
 
Introduction to Political Thinking
Introduction to International Relations
POL 202 or
POL 130
10
3
 
Principles of Economics
ECON 210
11
 
 
3
 
Theater Appreciation
Art Appreciation
Introduction to Graphic Design
THTR 201 or
A&D 255 or
COM 200
12
 
 
3
 
The Middle East
Introduction to the Modern World
History and Society of Oman
HIST 309 or
HIST 104 or
HIST 110
13
 
 
3
 
 
ENGL 104
Arabic Language Skills (only for Arabic Speakers)
Introduction to Literature
ARAB 101 or
 
ENGL 231
14
DEPARTMENT COURSES (30 Credit Hours)
3
 
Introduction to Media Studies
COM 201
15
3
 
Omani Media
COM 203
16
3
 
Mass Communication & Society
COM 250
17
3
ENGL 105
Introduction to News Reporting & Writing
COM 255
18
3
COM 114
Introduction to Research in Communication
COM 300
19
3
 
Introduction to Photography
A&D 222
20
3
COM 201 + COM 250
Media Ethics
COM 403
21
3
 
Internship
COM 490
22
3
 
Media & Culture
COM 236
23
3
 
Topics in Writing for Interactive Digital Media
ENGL 435
24
MAJOR COURSES (36 Credit Hours)
3
COM 114
Introduction to Advertising
COM 256
24
3
 
Publication Design
COM 302
25
3
COM 201
Audio Production
COM 331
26
3
COM 331
Television Production
COM 332
27
3
COM 201, 443 or COM 446
Advertising Campaign
COM 429
28
3
COM 201
Advertising Media
COM 443
29
3
COM 201
Advertising Management
COM 446
30
3
MGMT 224
Introduction to Business
Promotion Management
MGMT 101or
MGMT 421
31
3
MGMT 224
Principles of Marketing
MGMT 224
32
3
 
Consumer Behavior
MGMT 424
33
3
 
Graphic Arts: Digital Imaging
A&D 204
34
3
 
Special Topics in Art and Design
A&D 290
35
Elective Courses (18 Credit Hours)
 
 
 
 
37
 
 
 
 
38
 
 
 
 
39
 
 
 
 
40
 
 
 
 
41
 
 
 
 
42
 Programme
 
    Media Studies
   
   BA Degree Programme
   
   Journalism
   
   Radio & Television
   
   Public Relations
   
   Advertising
   
   Diploma Programmes
   
   Journalism
   
   Radio & Television
   
   Public Relations
   
   Advertising
   
   General Studies
   
   Introduction
   
   Objectives
   
 

English studies

   
   General
   
   Degree Programme
   
   BA English Literature Major
   
   Professional Writing
   
   Diploma Programme
   
   English Literature Major
   
   Professional Writing